@article { HKC+15, title = {Coddlers, Scientists, Adventurers, and Opportunists: Personas to Inform Online Health Community Development}, journal = {ArXiv E-Prints}, doi = {http://arxiv.org/abs/1506.09191}, year = {2015}, author = {Huh, Jina and Kwon, Bum Chul and Choo, Jaegul and Kim, Sung-Hee and Yi, Ji Soo} }